FREEDOM FARMER BLOG
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I recently had the privilege of interviewing remarkable farmers, Tim and Cheryl Freak, for an upcoming masterclass titled “How to find, keep and grow a successful farm team.”
The conversation left me truly inspired as they shared their journey, and are now taking extended breaks from their f...
To get better results, we’ve got to make smarter choices, and those smarter choices often begin with asking better questions.
Let me share a real story that might hit home for you, especially if you’re a farmer dealing with challenges.
Imagine this… back in the day, I had two top-notch co...
To face the headwinds in Farming and Agriculture, I am sure you have heard us talk about the importance of having the right business model.
Those with a robust business model will see through challenging periods in Ag.
In this blog, I wanted to share a post about how Farm Tender tweaked the ...
I had a great 50-minute conversation recently with Ben Law from “The Financial Bloke.”
I highly recommend checking out his podcast – Click Here!
During our discussion, we delved into the topic of personal and company values, covering various aspects such as:
- How values can create conflict i...
I hope this message finds you well.
I wanted to share a recent experience where we took the time to align our Farm Owners Academy team with the company’s direction.
Here are some key highlights:
Our CEO, Sam Johnsson, organised a 2-day planning session for a portion of our leadership team in the ...
To grow your business, you will inevitably encounter a dip in short-term revenue. This dip is a common occurrence, but unfortunately, many business owners get stuck here, focusing on the cost of making a good decision instead of the potential medium to long-term benefits.
A lot of businesses ...
ONE. The top business owners know what they want. They have a very high level of clarity. Because they know what they want, they only focus on doing things that get them to their goal. They don’t fluff around doing things that are not aligned with this. In addition, they ALL focus on one thing. ...
Our Managing Director Jeremy “Hutch” Hutchings recently spoke with and gained insight on this topic with Founder and Managing Director of Riverland Lending Services and Collaborative Farming Australia, Jeff McDonald. Jeff is also the Chair of many highly successful collaborative farming ventures...
I truly believe that a good business model trumps hard work. From my own experience with my on-farm and off-farm businesses, and through the experiences of others I have worked with, I know that a good strategy and business model are the tools that really set us free in business. Business is an ...
Here is a summary of some of the biggest challenges and constraints for farm owners. How many relate to you?
- You don’t have clarity (goals or direction) on where you are taking the business (leads to procrastination and an unhappy team).
- You don’t really have your ‘pulse’ on the finan...
We wanted to share a case study with you from a Platinum Mastermind client who went from a loss to almost $4 million in net profit in just a few years.
Ben, Kate & Sam Taylor from Culara Farming in Condamine.
We are also sharing this case study as part of video 2 in our free, 3-part trai...
For many farming families, the word ‘succession’ can bring up high emotions, difficult memories or a feeling of overwhelm. Here at Farm Owners Academy, alongside Tony from Catapult Wealth, we recognise that succession planning is often an emotionally-charged, complicated and challenging process. I s...

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